Becoming Rebels
WEBSITE, BRANDING, & APPAREL
"I just want to tell you that I am super proud of this website. You guys did an outstanding job. This was outside my genius zone, and you handled my questions and concerns with patience. I am so proud of what you have created for us so that we can get this out into the world."
- Josh Jack, Co-Founder of Becoming Rebels
It's always an honor to be part of a brand launch from the very beginning. A past client came to us who we launched a wellness rebrand with 2 years ago, and they were getting to ready to launch something new and were looking for our support on the brand creation. They were excited and nervous because they had so many ideas and big aspirations for what they wanted this brand to look like, feel like, and accomplish, and they wanted to partner with us to bring a dream to life.
Becoming Rebels is a brand for those who aspire to craft a life marked by boldness, courage, risk-taking, intentionality, authenticity, and adventure, and those who want to question the idea of a "typical" life. It was important to the client for the brand to feel bold, movement-oriented, and memorable.
After incorporating the essence of a flag and forward movement into the brand suite, we were able to carry that feel into the development of the client's website and initial merchandise as well.